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Latest·Oct 20, 2026·6 min readWhat 300 GTM leaders are betting onThe 2026 State of B2B GTM: cold outreach is oversaturated, and signal-based outbound is the second-biggest bet.Read issue →
Oct 13, 2026·5 min readYour buyer started 124 days before your CRM noticedFactors.ai matched 50k closed deals to LinkedIn data. The engagement starts about four months before the deal does.Oct 6, 2026·5 min readWhat 500k LinkedIn requests say about booking meetingsSmartReach tracked 500k+ connection requests. Only 3-4 in every 1,000 turned into a meeting.Oct 2, 2026·4 min readTwo bots want to run your GTM stackOpenAI's dots just landed against xAI's Grok Bot. Worth a look before you rebuild your whole stack.Sep 25, 2026·4 min read850 million cold emails walked into an inboxSmartlead's H1 2026 report. The gap between the best and worst senders is 16x, and most of it is fixable.Sep 21, 2026·4 min readThe cheapest LinkedIn ad is also the best oneFibbler benchmarked $200M+ in LinkedIn spend. One format gets 3.6x the clicks at under half the cost.Sep 19, 2026·4 min readAnthropic's GTM hire is an actual engineerStaff SWE on GTM Claudification. Agents for inbound, outbound, pipeline.

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